Showing posts with label Red Balloon. Show all posts
Showing posts with label Red Balloon. Show all posts

Friday, 11 January 2013

Groupon Discounts - the truth behind their facade


Just over a year ago, I was getting calls a couple of times a week from Groupon, Living Social and their "coupon clones". Their claim was that they could bring my company, "heaps of new work, and that there were thousands of customers queuing up to buy my product that I was supposedly missing out on.

The problem is, as I pointed out to them, that volume sales doesn't match the service I provide

Tuesday, 29 April 2008

When Lowest Guaranteed Price Equals Lowest Quality

The Internet has led to some huge shifts in the Travel Industry and in particular many Internet Agents have begun adopting a "lowest price guarantee" to attract customers.For single product businesses like mine this makes it difficult to join forces with companies who want to on-sell my product. The fact is - they take 25% commission, and for some small businesses like my Harley Rides where my

Friday, 16 February 2007

Interlude with Red Balloon Days

NB Since writing this article my company has ceased its association with Red Balloon Days. Red Balloon has, in my opinion lowered its standards in its desire to provide products at a "lowest price guarantee". Some of my competitors offer a similar product, but they do so with older motorcycles and maintain lower bike maintenance standards etc. When I started with Red Balloon Days, they chose my